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Very interesting report, Matt. I have been thinking of starting an online travel business, since I have retired. I have worked in the airline industry and found niche areas in setting up a small business. Your report has provided me a foundation of useful ideas that I can work on. Thank you for sharing your article.
I am a member of board of directors- Travelbiz (Voyage Group). We understand that many people are interested in getting into this lucrative business of Online Travel. We are glad that you are guiding the whole lot with such courses. Kindly, let us know- how best we can work together based on mutual benefits.
Was encouraging. Learnt about facebook how it started and now is a big business and also your travel business how you started with 47 to fill 1 bus and now you have a big online travel business. I now believe you can start from small and end up being big. Hope to learn more as we proceed and be able to do my online business. Good work, keep it up.
I am currently in the process of building a new site.. thanks for this info! I love your site!
Excellent Video and awaiting for the other video’s as well….Great information….thanks for sharing the precious and valueable information for free…
Hi Matt, great article, very interesting insights. I’ve been running my own tour operator biz for about 7 years, and to be honest, its more of a paying hobby than a biz… although I can see it has great potential to do a lot more than it currently does. In your opinion, does Indian Himalayas qualify as a 2nd tier travel destination?
I’ve got a range of “owned” travel products that specialize in Himalayan India… and have always found the challenge is getting the word out to people. I’m in the situation now where I’m ready to make the transition to running Yak Trak in a more business oriented way, and would love to get some input on where to start. (Note, I’m Australian, based either in Oz, India or lately, Vancouver)
As someone wishing to enter the travel industry, this is a very informative report giving a good insight to the way the industry operates. There are some very valuable tips on the marketing and advertising aspects, which are crucial to the success of the business along with a good product idea. As an accountant I also appreciate the importance of the 80/20 analysis and concentrating resources where they will maximise revenue.
This is such a great resource that you are providing and you give it away for free. I enjoy seeing websites that understand the value of providing a prime resource for free. I truly loved reading your post. Thanks!
I’m ready to roll. I’ve been looking at OTA’s and it’s all about buying yourself a job and getting business for large travel agencies using your contacts and hard work. Show me the money! Jeff Harrington
I’m not that much of a internet reader to be honest but your sites really nice, keep it up! I’ll go ahead and bookmark your website to come back down the road. Many thanks, Asia Tour Guide
Matt, great article and insight into the online travel business. I am in the process of deciding which way to go in the travel industry for a viable business model. I have a business background and your ideas for entering and operating a successful online travel business seem spot on. As a “newby” into the travel industry, my dilemma is where exactly to focus my financial and sweat equity with a startup. I am certainly entering the market with a long-term commitment and an exit strategy in 7-10 years and the hybrid model is probably where I will lean too. Question: If one has the finances and generic business knowledge to start their own, Matt – with what you know about this industry, is going it alone or finding a partner the “Best” way to break-in? In addition, which would jump start things faster; implementing strictly online or utilizing a brick & morter site with a significant online presence?
Thanks for your thoughts
The title of your post – Secrets to the online travel business, the PPD Strategy | Online Travel Business Profits – intriqued me, so I came by to have a look. Glad I did. FYI – I also bookmarked this page – http://www.mattzito.com/online-travel-business/secrets-to-the-online-travel-busines-the-ppd-strategy/ – on Digg.com so other people can find it too. Folly Beach Oceanfront Rentals
“Matt, I look forward to implementing some of your SECRETS to the online travel business in my endeavors. It’s not often someone reveals such valuable information right from the start, which leaves me hungry for more.” Stephanie
“Matt, Thanks for all the useful information in your report. You gave me several things to think about and to work on regarding our small niche business. Also good to know that we are implementing some of your ideas. If you have a newsletter feel free to add me to your list.” Nancy
“Congratulations to an innovator and a businessperson, Zito has decided to stay in Maine and make it… ! I have read about him and seen his web-business grow. The sustainability and growth of Maine business will be found working with national and international firms.” Peter Lindquist
Hey Matt, great insight and thanks. I have been researching possible tour operator structure on the net (not much there) and this has clarified my envisioned structure of owning my product;
i.e. guided tours (vehicle (city & rural) / activity (surf/mountain biking) + transport + accommodation. I would now apply 80/20 here of course. The offering will include packages and just doing an activity of a day (transport + suppliers equipment rented). Over a week the tours will be 2 days and activities 3/4 days, everything should fall into place or re-jigged later as per demand. I have various usp’s such as small group, hybrid 4 wheel drive 8 seater luxury vehicle, on board tv’s.
I’m going to start small, this leads to my question which is to do with naming it, it will initially cover the east side of one county (state) and will expand to 4, any advice on strategically naming this?, it may be within one province (group of countys) but may pour over this, I don’t want to be renaming later and I want to enjoy successful naming and specific search word hits starting out - this seems to be a competency of yours. Thanks in advance.
Excellent! Many, many thanks. Even though I have taken some of the steps you articulated, there was still plenty of food for thought. The marketing aspect now is the toughest hurdle. Much continued success to you!
“I enjoyed reading your report and the succinct way in which you analyze the business.” Simon
“Very interesting report. I am in the market where travel industry is not online yet and their is a huge gap to capitalize on. I have been thinking of starting online travel business for quite some time now. This report has provided me foundation of useful ideas on which I can build upon. Thanks for sharing the report.” Ahsan Jamal
“I have been working with Matt Zito on a marketing plan for the last six months. His attention to detail and organization skills have filled in the gaps of what my business was needing to help move to the next level. He also kept on task and completed his work when he said he would. I now have a much clearer sense of what is needed to drive Geoffrey Warner Studio & Willow Sailing Charters forward into 2010.” Geoff Warner
“I found your presentation to be right on the money. You offer very specific and useful ideas which our business can readily apply and you manage to cover a wide spectrum of issues very concisely. I found myself wishing that I was faster at taking notes.” Jim Close, Acadia View Bed & Breakfast
“Although your strategies, tips and ideas are clearly focused on the travel and lodging businesses to develop and grow, several of your tips would apply and benefit any and all Maine businesses! Thank You for a wonderful presentation,” Linda Elliott, President Schoodic Chamber of Commerce.
“Very much enjoyed your presentation Tuesday night and, like Rona, “learned several things new…” Your note of the key word phrasing and word count for website search engine optimization was very handy… Again, thanks for your ever-continuing efforts to assist the Chamber and its members! ” Wes Shaw, Bar Harbor Business Location Maps
“Matt, Thank you for the really good tips. Learning to navigate the web is really adding one at a time techniques and pieces of knowledge to build a presence and you are very good at breaking down complex information into manageable steps.” Wendilee Heath O’Brien.