by Matt | May 1, 2010 | Tourism Marketing
In earlier columns on converting tourist center visitors into clients, I covered the cost involved to have brochures distributed at the Maine Visitor Informational Centers, creating rack card distribution campaigns based on the three tourist subseasons, and how to...
by Matt | Apr 30, 2010 | Tourism Marketing
In my previous column on converting tourist center visitors into clients, I covered the cost involved to have your brochures distributed at the state visitor information centers. You can read that column online at the Bangor Daily News Web site. I would also like to...
by Matt | Apr 20, 2010 | Travel Marketing
In early January 2009, I e-mailed my travel and tourism colleagues and warned, “Be prepared that your gross sales will be down by a minimum of 7 to 12 percent in 2009.” I wanted to give my friends and colleagues a third-party, nonbiased view of what was...